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    Home » Bad Bunny’s Super Bowl halftime becomes music, culture and political statement
    Entertainment

    Bad Bunny’s Super Bowl halftime becomes music, culture and political statement

    Imran MalikBy Imran MalikFebruary 9, 2026Updated:February 9, 20263 Mins Read
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    Bad Bunny’s Super Bowl halftime show featured Lady Gaga, Ricky Martin, and a live wedding, turning the stage into a celebration of Latin culture, unity, and identity watched worldwide.

    WEBDESK – Act Global Media

    The Super Bowl halftime show has delivered spectacle for decades, but this year it became something bigger — a celebration of culture, identity, and unity as Bad Bunny transformed the world’s largest sporting stage into a Latin American festival watched by more than 125 million viewers.

    Joined by Lady Gaga, Ricky Martin and a wave of celebrity guests, the Puerto Rican superstar delivered a performance that blended concert, theatre, protest and party — even staging a live wedding ceremony in the middle of the show.

    A stadium turned into Puerto Rico

    The field was redesigned into a vibrant neighborhood inspired by Puerto Rico, complete with a barber shop, domino tables, a small house “casita,” and a sugar-cane field.

    The show opened explosively with Tití Me Preguntó, immediately pulling viewers into a nonstop dance atmosphere. Celebrities, including Pedro Pascal and Jessica Alba, danced onstage as the performance moved through different sets representing island life.

    Rather than a traditional medley, the show felt like a story, part street festival, part cultural tribute.

    Lady Gaga joins in a wedding moment

    One of the night’s most surprising moments came when Lady Gaga appeared for a salsa-inspired version of their hit collaboration. The performance was staged as a wedding ceremony, with dancers and live musicians surrounding the pair.

    The moment symbolized the show’s central theme — blending cultures rather than separating them.

    Bad Bunny later told the audience in Spanish:
    “Dance without fear.”

    Ricky Martin and a tribute to history

    Ricky Martin’s entrance shifted the mood from celebration to remembrance. Sitting beside an empty chair, he referenced Puerto Rico’s long blackout after Hurricane Maria and the lives lost during the disaster.

    Together, the two stars performed songs reflecting both hardship and resilience — a bridge between generations of Latin music in the United States.

    Political and social messages

    The halftime show also carried strong symbolism.
    Messages about immigration, identity, and equality appeared throughout the performance, including a screen reading:

    “The only thing more powerful than hate is love.”

    At one point, Bad Bunny replayed part of his recent speech about racism and inclusion and handed a Grammy award to a child actor symbolizing immigrant families.

    Outside the stadium, protesters gathered with signs calling for immigration reform — highlighting how the performance resonated beyond entertainment.

    A historic Super Bowl moment

    The show concluded with dancers carrying flags from across the Americas as Bad Bunny held a football reading:

    “Together, we are America.”

    He then named countries across the Western Hemisphere before saying “God Bless America,” closing with a fireworks-filled dance party.

    It marked the first primarily Spanish-language Super Bowl halftime performance in history — and one of the most culturally focused.

    More than a concert

    Beyond music, the performance became a statement: culture can be shared without being diluted.

    For millions watching, the night wasn’t just about football or pop spectacle. It was about representation, heritage, and the idea that the biggest stage in America could belong to everyone, at least for one unforgettable halftime.

    Bad Bunny Super Bowl Super Bowl Halftime
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    Imran Malik

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